Amazon on the iPhone

Amazon is a brand that you'd expect to be straight in with an iPhone app. Their app is well designed and comes with everything you'd expect. But the real gem is the 'remembers' feature. If yr out shopping and you see something, you can save an image in your Amazon app for later. They will even try using the pic to match it for you.

Clearly Amazon have a good insight in to how people use their service and shop online. This feature may not immediately seem of value, but as soon as you try it, you will see just how beautifully seemless your shopping experience becomes.

- Posted using BlogPress from my iPhone